Client: AT&T 5G / NBA Chicago Bulls / NHL Chicago Blackhawks
Agency: Nexus Studios
In what ended up being a two-year+ collaboration with AT&T, we were tasked to create an interactive companion app for Chicago Bulls fans to follow the game in granular detail during the COVID-19 pandemic (when they would not be able to attend live). From play-by-plays to tracking plays from your favourite players (or favour adversaries), AT&T StatZone enabled all this on a tabletop AR experience.
The app was developed from UX, to motion graphics, 3D then game development. We also created a version for the NHL Blackhawks.
This app led the way to a dedicated league app with the WNBA, Game View.
